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If you’ve used EZ Texting, you know it’s a solid option for SMS marketing — but it might not check all your boxes.
Maybe you’ve found EZ Texting’s features to be limited for your growing business.
Perhaps you’ve had trouble getting fast, helpful support when you needed it, or you’re frustrated with complex pricing.
Or has message deliverability been an issue?
Because if your messages don’t make it to the recipient, nothing else matters.
Whatever the reason, exploring alternatives can help you find a better solution that jives with your needs.
To help your decision-making process, I evaluated 9 SMS platforms based on:
Whether you run a small shop or manage enterprise-level communications, there’s an EZ Texting alternative that’s right for you.
Looking for a quick comparison? Check out this feature comparison chart:
Here’s how each software’s pricing compares (excluding Attentive):
Or here's that pricing information in a different format:
Mobile Text Alerts is a top pick for an EZ Texting alternative if you're a small business looking to upgrade your text marketing game. It’s easy to use, has straightforward pricing, and offers expert customer support to help you put our advanced features to work for you.
Plus, our high rate of deliverability means more of your messages get seen and sidestep the spam folders.
Stand-out features like AI capabilities, automated messaging, and even iMessage allow you to connect with your audience more personally.
Seamless integration with over 5,000 apps via Zapier allows contact syncing and automated workflows, making it a breeze to implement Mobile Text Alerts into your existing tech stack.
We’re built for scalability and adaptability through offerings like global messaging, which includes built-in tools to ensure local compliance. Our knowledgeable, reliable customer support helps you navigate compliance concerns and ensure your messages are delivered.
Need more advanced features? No problem. Custom REST API and AI-powered chatbots deliver high-tech automation and efficiency.
What really sets Mobile Text Alerts apart is our user-friendly design, high message delivery rate, and above-and-beyond customer support.
You’re never left to figure things out alone — our team of experts knows their stuff and is ready to help when you need them.
With dedicated, human-only onboarding and ongoing assistance, you’ll have knowledgeable help to tap into the full potential of Mobile Text Alerts’ capabilities.
Transparent pricing and robust features make Mobile Text Alerts the best choice for managing SMS communications, no matter your business size.
Here’s what it’s like to use Mobile Text Alerts:
Opt-In Methods:
Automation:
Analytics:
More key features:
Starts at $20/month for 500 texts billed annually or $25/month billed monthly. A free demo and 14-day trial with 50 message credits are available to test drive our solution.
**Unlike other SMS providers that pass on additional carrier fees to their customers, Mobile Text Alerts covers ALL messaging fees in each subscription plan. This means no unexpected mobile carrier charges on your monthly bill. 🙌
Mobile Text Alerts customers praise its ease of use and exceptional customer support. Kevin appreciates how easy it is to reach customers through mass texting or smaller, segmented groups. See the full review here:
SlickText made it onto my list for its user-friendly experience, making it a solid choice if you’re an SMS marketing newbie.
Its intuitive platform is designed for easy setup and navigation, allowing users to quickly create and send text campaigns without needing technical expertise.
What sets SlickText apart is its focus on simplicity and support.
They provide educational resources and a responsive customer service team to guide you through the process for a smooth experience from start to finish.
Tiered plans start at $29/month for 500 texts. Carrier fees aren't included in the listed price. They offer a demo and a free 14-day trial with 50 credits.
They have 9 paid pricing tiers — the first 3 are shown below. Check out their pricing page for all plans.
Customers highly rated SlickText’s simplicity and customer service but mentioned that uploading lists can be tedious. A SlickText accounting customer highlighted the ease of connecting with clients and customers. They did say they thought customization options were a bit limited. See the full story here:
I chose Textedly because of its simplicity and affordability, making it a good fit for non-profit organizations and real estate agents.
This solution offers all the essential SMS marketing tools, like bulk messaging, auto-replies, and scheduled texts, to help you efficiently stay connected with clients or donors.
Its straightforward design lets users get rolling quickly without a steep learning curve.
Textedly's cost-effective pricing plans make it easy to scale communication efforts and build trusting relationships.
Pricing plans start at $26/month for 600 texts billed annually or 500 texts billed monthly and include carrier fees. 14-day free trials are available with up to 50 texts.
Customers appreciate Textedly’s cost-effectiveness, ease of use, and two-way messaging, although a few complain that the help documentation isn’t robust. Michan, a real estate agent, said that affordability made starting an inexpensive marketing strategy feasible. They mention the option of smart list creation would be a helpful feature. See the full review here:
I chose SimpleTexting as an alternative to EZ Texting because it offers top-notch support of comprehensive customer engagement through a combo of SMS marketing and two-way messaging.
You can send bulk messages and campaigns and engage in meaningful customer conversations to build authentic relationships.
Features like autoresponders, link tracking, and MMS offer extra support in campaign creation.
What sets SimpleTexting apart is its versatility and integration options. For businesses looking to interact more deeply with their audience, SimpleTexting is a robust and user-friendly solution.
Pricing plans start at $39/month for 500 SMS credits. Additional carrier fees aren't included in the pricing. A free demo and a 14-day trial with 50 message credits are both available.
Customers note its robust features and reliable performance, but some say set up takes a while. Phil appreciates easy SMS campaign creation with a clean UI. However, Phil didn’t like that you have to upgrade your plan to use a different toll-free number instead of the one assigned. See the full review here:
Attentive made the list for its ability to accommodate the complex needs of enterprise-level businesses. It specializes in personalized mobile messaging, offering advanced targeting and segmentation features that help brands deliver tailored campaigns to large and diverse audiences.
Attentive's scalability makes it a solid choice for enterprises. It provides automated workflows, real-time analytics, and compliance tools to manage large-scale campaigns efficiently while still offering personalized communication.
Attentive offers custom pricing based on your business needs.
You’ll need to sign up for a demo to contact an Attentive rep and get pricing info — be sure to ask about carrier fees.
Customers recognize their great support and training. Elena applauds the stellar support and ease of use but mentions lacking capabilities when it comes to triggering “in-cart” targeted messages. See the full review here:
Klaviyo fits the bill as an EZ Texting alternative for e-commerce businesses that prioritize email and SMS marketing and manage both channels from a single platform.
Klaviyo helps deliver personalized campaigns based on customer behaviors and preferences, which can enhance engagement.
What sets Klaviyo apart is its integration with ecommerce platforms like Shopify and Magento, making it simple to sync customer data and drive sales.
Klaviyo offers a free plan for up to 250 contacts that includes 150 SMS credits/month. Pricing for SMS and email starts at $20/month for up to 500 contacts and 150 SMS credits, including carrier fees.
You can customize your pricing based on the size of your contact list and how many SMS credits you need. Free demos are available.
Customers value its robust features and personalization capabilities but say it can be spendy for smaller businesses. Daniel appreciates the Shopify integration for their online retailer clients but dings Klavyio for not offering WhatsApp messaging. See the full review here:
Textmagic was chosen for its global reach and versatility, making it a solid option for businesses with customers worldwide. The platform supports SMS delivery to over 200 countries.
It also offers versatile features like two-way messaging, email-to-SMS conversion, and bulk texting. Its functionality is supported by integration with popular apps via Zapier.
What sets Textmagic apart is its adaptability. Whether sending reminders, alerts, or marketing messages, businesses can rely on its simple interface and robust automation tools.
Textmagic offers pay-as-you-go and monthly plans, starting at $24.50/month for 500 texts. A free trial with $.50 in credits is available. Carrier fees aren’t included in their listed pricing.
Most users appreciate its ease of use and automation features but say it's a little spendy and the site can be glitchy. Perry mentions the ease of importing contacts but dings the cost of this solution. See the full review here:
I chose Twilio as an EZ Texting alternative because of its advanced integration capabilities. Its API-first, customizable platform allows developers to build and embed SMS, MMS, voice, and even WhatsApp or Facebook messaging into their apps and workflows.
This makes it a good option for companies that want to control how Twilio is used in an existing application. However, Twilio isn’t an out-of-box solution for companies simply looking for an SMS marketing platform.
Twilio offers pay-as-you-go pricing starting at $0.0079 per SMS and $0.02 per MMS. (Listed prices don't include carrier fees.) Bulk discounts are available after 150,000 messages per month. They offer a free trial that gives you a credit of $15.50 to try out their service.
Most customers value Twilio for its flexibility and reliability in large-scale applications. However, some find the setup process complicated and knock their customer service. Sebastian, an IT consultant, chose Twilio because of its integration with their company’s CRM, although it seems spendy. See the full review here:
Plivo is an API-only option with extensive features and flexibility, making it a good choice for developers and businesses needing custom SMS solutions.
It offers APIs for SMS and MMS, enabling users to build tailored messaging systems to fit their unique needs. With support for global messaging and compliance tools, Plivo ensures effective communication across borders while meeting local regulations.
What sets Plivo apart is its developer-friendly design. Its comprehensive documentation, pre-built libraries, and real-time delivery tracking make it easy for developers to integrate messaging into existing systems or create new workflows from scratch.
Plivo offers pay-as-you-go pricing starting at $.0055 per SMS and $0.018 per MMS, not including carrier fees. Free 14-day trials with free credits are available (although we weren’t able to sign up for one because we didn’t meet their criteria).
You’ll need to contact sales for high-volume pricing.
Customers value its flexibility and reliability in custom applications but express concerns about the scalability of customer support. Shantam is a software engineer who appreciates Plivo’s suite of APIs but would appreciate more detailed information in the support documentation. See the full review here:
This guide only includes high-value SMS solutions with advanced features. And even with the comprehensive info we’ve included, we know making this kind of decision can weigh you down like a backpack full of bricks.
Use this checklist to help narrow down your choices:
✔ Robust automation features — Everyone's looking to "set it and forget it." So look for features like automated responses, scheduled messages, and AI-driven suggestions that make your campaigns more efficient.
✔ Scalable pricing — Ensure the solution offers flexible pricing plans that adapt to your business needs — that way, it'll work for you whether you’re just starting out or growing like gangbusters. Most SMS platforms will have tiered pricing or pay-as-you-go models.
✔ Customer engagement and feedback tools — SMS platforms should include tools to segment audiences, track message delivery, and collect customer feedback, so that you can tailor campaigns to whatever needs you have.
✔ Reliable customer support — Responsive, knowledgeable support is non-negotiable. Prioritize solutions with accessible human support teams and clear documentation. Plus, look for resources to assist with onboarding and technical challenges.
✔ Compliant with mobile carrier regulations — Compliance with local and global messaging regulations helps make sure your campaigns are effective by avoiding delivery issues.
EZ Texting is popular, but some people find it expensive, tricky to use, or missing important features. Looking at other options might help you find something that works better for your business and budget.
Platforms like Mobile Text Alerts, Textedly, and SimpleTexting offer advanced features at lower prices. They don’t charge hidden fees, so you know exactly what you’re paying for.
Mobile Text Alerts is a great choice for small businesses. It’s easy to use, affordable, uses AI-driven tools, and has excellent customer support. Plus, it can grow with your business.
Consider costs, integrations, how easy it is to use, and whether it has the features you need (like automation and AI chatbots). Don’t forget to research whether the company has top-notch customer support.
There are a lot of solid alternatives to EZ Texting out there, each with unique strengths to suit specific needs.
Some may prioritize affordability; others advanced features; and still others stellar customer support. In other words, there’s a solution for every business size and goal.
Explore the 9 solutions on this list. Choose products that you think might meet your needs, then take them out for a spin with demos and free trials.