How often do you check your email? Do you even open all of your emails?
How about social media? Even the most avid Facebook users don’t check their accounts as thoroughly as they check their text messages.
This is why text marketing works!
Think about it. When was the last time you ignored a text message? Deleted it without reading it? How quickly do you grab your phone whenever you hear that familiar ping?
When you send a text message, you know that the recipient is going to read it. That’s just how we are. The message pops up on our phone and we can’t help but take an interest.
This is why text marketing works!
When using text messages for marketing, you reach your customers in a personal way. You enter their world and meet them in the same place as their spouses, children, parents, friends. As long as you’re not intrusive, they welcome you.
And this, my friend, is why text marketing works!