This free online tool helps you quickly determine how many words and characters your content has.
A word counter and character counter too helps you make sure you stay within word or character limit restrictions for whatever content you’re trying to put out (such as the 160 character limit for SMS) – as well as meet word or character count goals.
This can be helpful whether you’re creating marketing content, doing a school assignment, or are just curious about the word and character counts of your own personal writing projects.
To use the counter, just type or copy and paste your content into the text box above and your word and character count will be automatically displayed. Here are some common word count and character count goals depending on the type of content you’re creating:
Platform | Character Count | Word Count |
---|---|---|
SMS | 150 | - |
MMS | 1550 | - |
Facebook - Organic | 80 | - |
Facebook - Sponsored | - | 19 |
X - (formerly Twitter) | 100 | - |
- | 25 | |
Instagram - Organic | 150 | - |
Instagram - Sponsored | 125 | - |
YouTube | 157 | - |
Page Titles | 60 | - |
Page Meta Descriptions | 160 | - |
If you use Word or Google Docs, you already have access to a built-in character counter. Here’s how to find it.
To find the word counter in Word, simply look at your status bar on the bottom left-hand corner of your screen:
(Image sourced from Microsoft)
It will count the number of words highlighted, or will count the entire number of words in the document if no specific text is highlighted.
Click the word count there in the status bar to view your character count, paragraph count, and other information.
To find the word counter in a Google Doc, select Tools→Word Count:
This will tell you the character count and word count of the text highlighted, or of the whole document if no specific text is highlighted.