A lack of effective alert tools can hurt your bottom line…
For example, Bill’s company had a power outage, which meant no one could get any work done. But the company had a policy of paying each employee wages for 2 hours, even if they didn’t work the full amount of those hours.
Unfortunately, with the power being down, they didn’t have a good way to notify everyone not to come to work.
The result? Tons of employees coming in just to get sent home with 2 hours pay and no work to show for it.
Ouch.
What was their solution to prevent that from happening again? Adding SMS to their communication mix.
98% read rates = your messages actually seen
When you need to send out an important alert, email alone just doesn’t cut it (with read rates hovering around 20%) – and in Bill’s case, there are some situations in which email is inaccessible.
Although business emails might see a higher read rate than the typical 20%, you still have no guarantee that everyone will see your notice in time.
Then there’s SMS – which has read rates as high as 98%.
Using an SMS alert system to supplement your communication strategy allows you to take full advantage of that outstanding read rate to make sure everyone actually sees your notices.