Is SMS marketing illegal? With headlines about the lawsuits pertaining to the use of mass text alerts by both Papa John’s and Grubhub in the news, you may be wondering what this means for your business SMS strategy. In this guide, we’ll be going over the wrongdoings each company made, as well as sharing the… Read More »

How do you measure whether your marketing SMS plan is generating a positive ROI? If you’ve recently launched your own SMS marketing campaign — or need to prove to your boss your current one is working — you’ll need a comprehensive way to track your efforts and success. The good news is there are just… Read More »

If you’re looking for some creative ways to boost your company’s online presence and enhance exposure to your target audience, you may want to consider launching an SMS marketing campaign. Plenty of businesses are investing in this unexpected marketing channel – and that’s because text messages work. In this day and age, consumers treat smartphones… Read More »

Are you using technology to stand out from your competition as a personal trainer? It doesn’t matter if you’re a new trainer trying to build a customer base or a seasoned veteran looking to hold your clients accountable, SMS marketing can help you grow your business and strengthen your client relationships. Instead of fighting to… Read More »

Are you struggling with what to text to your SMS subscribers? While email and social media may come naturally, SMS can be a little trickier. Since you can only use so many words to motivate your SMS subscribers to take action, they need to pack a punch. With the help of today’s guide, you’ll have… Read More »

Are you struggling to capture repeat business at your salon or spa? Does it seem like the only way you and your team get customers back in your chairs is by scheduling their next appointment as they’re finishing up their current service with you? Many salon and spa owners struggle with repeat business if they… Read More »

You may be familiar with spring cleaning your house, but did you know it’s also wise to do the same for your SMS marketing campaigns? Not only can you use this change of season to bring exciting new messages to your subscribers, you can also try to re-engage those who went dormant for the winter.… Read More »

Have you noticed how many big box brands are starting to send customers mass text alerts instead of emails lately? While you may be skeptical at first of that being the better option for your company, today’s guide might change your opinion. We’ll be checking out eight examples of successful brands crushing it by using… Read More »

Are you struggling to figure out how your business can celebrate St. Patty’s Day? It’s ok if you are. Most businesses don’t have anything to do with Irish traditions or dying things shamrock green. But that doesn’t mean you can’t celebrate the holiday with your customers. In today’s guide, we’ll show you just how to… Read More »

What if we told you that adding just one simple word to your messages could improve the performance of your SMS marketing campaign? While it may sound too good to be true, as you’ll see today, words can be a very powerful motivator. And we know there are not one, but five words in particular… Read More »

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