The media is all over the place when it comes to the depiction of lawyers and law offices.  Lawyers are portrayed as heroes and as villains, as stringently adhering to ethics and as flagrantly breaking all the rules, as fighting for justice and as fighting just to earn a buck.  But as with any other occupation, lawyers are normal people just like the rest of us; and although their lives may or may not be as chaotic as portrayed on film and TV, the truth is that law firms need order and organization to remain functional.  Here are 7 ways that law firms use text alerts to help stay organized and maximize their profits.

Law Firms Use Text Alerts

  1. Updates on Case Status

Some law firms have found that clients appreciate to be updated about their case status via text message.  Law firms will let clients know when they have worked on the case and will send a summary of how much work was done and how much time was spent.

  1. Updates on New Services and Resources

Has your firm added a new partner who specializes in another kind of law?  Have you recently published a book that you think clients will find helpful?  Have you added features or resources to your website?  Law firms can use text alerts to let clients (or potential clients) know about new services or resources available to them.

  1. Bringing in New Clients

Law firms use text alerts to promote themselves to interested prospects.  You can send out texts detailing the services you can provide or the prices for your services.  It’s much less likely that people will ignore a text message as opposed to an email or a social media post!

  1. Office Closures

Sending out text alerts is an easy way to let both clients and employees know if your law offices need to be closed due to inclement weather, or for any other reason.  Sending out a simple text really helps eliminate a lot of confusion when people are questioning whether they should come into work, or when you need to communicate to clients what your holiday hours are.

  1. Office Announcements

In addition to communicating about office closures, law firms can use text alerts to get other announcement across to staff.  If you need to reschedule a meeting, update employees on project priorities, or make any other kind of office announcements, a text alert is a quick way to do that.

  1. Staff Reminders

Are you concerned that your staff will forget about an important deadline, meeting, or other event?  Law firms can use text alerts to send out simple reminders to staff so that no one forgets anything important.  We are all forgetful and we all need reminders, and for many of us, our phones are the best way to remind us of something!

  1. Invoice Reminders

Another way that law firms use text alerts is to remind clients about an invoice balance.  You can send friendly reminders about an upcoming or past-due invoice and significantly decrease the chances of your client neglecting to pay.


These are just a few ways that law offices can take advantage of text alert technology.  What are some ways that your organization has found text alerts to be effective?  Let me know at

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Texting is on the rise among family members, friends, church congregations, and even businesses!  Gigi Peccolo of the business website OneReach discusses how texting is “widespread, affordable, real-time, and flexible.”  She lists many statistics that prove the importance and potential of texting for any organization.

According to Pew Internet, 97% of Americans who own a smartphone use the texting app at least once a day—making texting the most frequently used smartphone app in the country.  In addition, texting has become the most common activity on cell phones in general, with more than 80% of all adults in America sending texts.

Indeed, texting is so common in America that Forrester reports that Americans as a whole send more than 6 billion texts each day.  USA Today discusses how most adults text for an average of 23 hours per week.  That’s almost a whole day out of the week!

Whether we like it or not, calling is quickly giving way to texting as people’s preferred method of communication is becoming more and more obvious, as Nielsen reports that now people make only half as many phone calls as they send out text messages.

How should we respond to all of these statistics?  As churches, as businesses, as non-profits—as any group or organization that needs to communicate to multiple people—we need to “take SMS seriously,” as Peccolo points out.  Texting is proving to be a much more effective way of communicating than phone, email, or social media.

You’ve got to make a plan to utilize texting for your own organization, to figure out the best way to take advantage of the tools you have at your fingertips.  Only you know the specific needs of your situation, so do your research and take action.

(Feel free to contact us at if you need any more information about utilizing text messages for your organization!)

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Imagine you are sitting at home, watching TV or baking brownies or finishing up some work on your computer and all of a sudden the TV cuts off, the oven stops heating, and your computer shuts down.  The hum of clothes washing in the laundry room goes away, all the digital clocks are suddenly blank, and the lights all go out.  Your first thought: it’s a power outage.  But what do you do?  How will you know when power will be restored?  How can you know how to plan the rest of your day?  Will this outage be fixed in just a few minutes, or will it take hours?

Text Alerts for Power Outages

Some power companies, understanding this frustration, have turned to texting to help communicate to their customers during these kinds of power outages.  With texting, power companies can update customers on the status of a power outage—letting customers know what progress is being made on fixing the issue, when the power is estimated to be restored, and finally when the outage is fixed.  Customers appreciate being kept in the know, leaving them less frustrated about the unexpected disruption of their routine.

John P. Malloy, vice president for Louisville Gas and Electric Company (LG&E) and Kentucky Utilities Company (KU), says that their texting service “gives [customers] the vital information needed to make decisions during an outage event about things like meals, laundry and other necessary planning for the day or night ahead.”  Customers don’t need to sit in the dark (literally), wondering how to plan the rest of their day.

Another benefit of using text messages in regards to power outages is the ability for customers to give quick feedback.  Customers can easily report a power outage via text message without clogging up the phone lines, allowing for a smoother and less stressful situation for both customers and company employees.

As more and more people transition to texting as a primary means of communication, introducing this kind of service for power companies only makes sense.  Let us know if you have any other ideas or comments about ways that your organization uses text alerts!

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