We’ve seen the writing on the wall for the last few months, but Facebook announced yesterday more massive changes to the ever-changing Facebook algorithm. According to Facebook’s official announcement, Facebook is going to continue its trend of heavily boosting friends and family posts in the news feed, and penalizing posts from businesses. Facebook has realized… Read More »

Explanation of Terms The following is a list of terms that we think are important to know and understand regarding SMS marketing. SMS- Stands for “Short Message Service.”  This is typically what people are talking about when they say “text message.” MMS- Stands for “Multimedia Messaging Service.”  This is how pictures, video, and other multimedia… Read More »

Raise your hand if you text regularly. While I can’t physically see you, I’d bet that your hand was up, even if it was only virtually. Now I want you to raise your hand if you text your customers regularly. I’m going out on another limb here, but I’m guessing your hand probably isn’t up… Read More »

We have implemented a new way for LuLaRoe retailers to automatically run their loyalty rewards program using Mobile Text Alerts by exporting orders from BLESS. Here’s how it works. Step 1 Login to your BLESS account     Step 2 Go to your ‘Complete Orders’ page     Step 3 Choose the date range you… Read More »

Here at Mobile Text Alerts, we talk a lot about communication. Thoughts, sentences, phrases, words—it’s what we’re all about.  Most of communication is simply sharing words in a meaningful way, and we know that sharing words with your group is important. But there is a word that is more important than any other word we… Read More »

Do you feel like you’re fighting an uphill battle trying to get your customers to notice your messages in their busy social feeds or crowded inboxes? Despite your best efforts to post on social media and email your customers, you’re still seeing low engagement rates on your posts and open rates that are well below… Read More »

Recently, BLESS decided to block all integration with its service. This is unfortunate news as it means we can no longer directly integrate with your BLESS accounts to invite subscribers or keep track of Loyalty Rewards and things of that nature. But, there is another solution you can implement to invite your BLESS customers! Step… Read More »

As a LuLaRoe retailer, you are running a business. LuLaRoe is fun, their clothes are great and everyone loves them, but don’t forget that as with any business, you need to keep on eye on the numbers. This is the not-so-fun part of running a business. Making sure that your expenses are less than your… Read More »

Consumers today are bombarded with dozens of restaurants to choose from, which means the challenge becomes trying to keep your diners loyal to your restaurant. One of the most important ways to do that is offering delicious, mouth-watering food that your restaurant patrons won’t soon forget. The type that people crave for days and snap… Read More »

Traditionally, Paparazzi Consultants have relied on Facebook and Email for getting information out to their customers about live sales, giveaways, new inventory, etc. This has worked ok in the past, but is starting to become unreliable. The reason for this change is because of the changes to the Facebook algorithm. What is an algorithm? Facebook’s… Read More »

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